New for this Release:
- Pausing of Campaigns
- Click and CTR Trends and Totals are now included in the Campaign Performance Report
- Clicks now included within Campaign Management View (Engage modules only)
- Charting response and render time optimization
- Setting Page Revisions
- Many tweaks and tune ups to ensure the UI runs optimally
On the campaign list, you can now easily pause any campaign using the campaign settings icon:
Campaign Creation / Finalize Step:
Now when creating or managing a campaign you have the ability to set the campaign status on the Finalize Step. By Default your campaign will still go live as soon as possible (ref: "Delivery Active" below):
A quick toggle of the Delivery Icon will pause delivery:
This is great for situations requiring workflow, i.e. you can setup a campaign, and await:
- finalization of schedules
- Manager Review
- Campaign prioritization
- additional creative collateral from Creative Team
Then just toggle your campaign to Active (unpaused) as appropriate!
Clicks & CTR within the Performance Report
You can now view Clicks and CTR Trends within the Campaign Performance Report Chart !
New Clicks Column for Engagement Modules
New for Engage Modules, you can now see Clicks presented in the Campaign management flow - whilst seeing impressions and share of voice (percentage), Clicks are of course a powerful indicator of engagement!
Setting Page Revision
The Setting page has now been revised to make it easier to find what you need, and make clear distinctions of certain setting capabilities and usage.
This Settings page re-organisation also sets up the settings section ready for the many new features we have planned!
Happy Engagement !
Simon and the CCE Team