Use the Cxense DMP to drive targeting for Google DFP ads

We have made it easier to use the Cxense DMP to drive ad targeting in Google DFP. A new page under the Connectivity section of the DMP lets you export audience segments into Google DFP. You can then book targeted ad campaigns in Google DFP based on these audience segments.

For more information on how to set up the integration, read the documentation at:

This feature works with both Google DFP Small Business and Google DFP Premium.





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