This role is assigned to users who are going to be viewing items, but can't really create/update them. The typical use-case is for an agency to invite Full service users to be able to log in and view their campaigns/ads etc to see how they are performing, but not be able to modify anything.
- Invite users and assign the following roles:
- Full Service Advertiser
- View: Campaigns, Ads, Billing Accounts, Transaction history
- View Advertising Performance Report
- Do anything in the publishing or product side of functionality
- Create most things. They are effectively a read-only user.