Drawing reports can be very useful as many advertisers value a report on how their online Campaigns have delivered.
If, say you wish to draw a report on a recently ended campaign for a customer there are two ways of doing this, depending whether you have one single campaign running by itself or whether you various different campaigns placed in a campaign group.
Drawing a report on one single campaign is very easy to do and you also have many ways of customizing the content of the report. Simply go the campaign and then click Customize report under Reports. Cxense Display will choose the entire period the campaign has run as the default period but you can manually customize this in the top right corner.
There are many different ways of customizing your reports e.g. you can choose to break the report down on per Content unit, per Creative or Per day and you also have the opportunity of including financial data, number of unique users, etc. When you finished customizing your report simply press Show report in the bottom of the page and then choose whether you want to export the report as a PDF, xls or XML file.
We recommend that you experiment with the report function and try several different functions to see which type of report suits your individual needs the best
Drawing a report on a campaign group is very similar to drawing a report on a single campaign. Simply go to the Campaign group and click on Customize report under Report.
Like when drawing a report on a single campaign you have various different customization opportunities such as breaking down the report per Content unit, per Creative or Per day and also including financial data, number of unique users, etc. Furthermore you should notice that when drawing a report on a Campaign group Cxense Display will as a default split the result per campaign but this can of course be changed.
Once again we strongly recommend that you experience with the various functions in order to find the best suitable report.